Why can a logo be a kind of Rorschach test?

Why can a logo be a kind of Rorschach test?

We bet that everyone perceives the FCV logo in their own way. Why is that? The reason lies not in different monitors or lighting, but in cultural memory, which works as an invisible filter of reality. An Irish person immediately sees the luck of Saint Patrick, a...
The European programme becomes transcontinental

The European programme becomes transcontinental

The largest European educational programme has officially crossed the equator and has done so with great impact, with 17 million euros for 55 projects that will unite young people from three continents. Erasmus+ is now active in Botswana and Zambia, creating a unique...
How do student years create legends?

How do student years create legends?

A summer festival at St Peter’s Church in Liverpool, 6 July 1957. On stage plays the school band The Quarrymen, and their 16-year-old leader John Lennon notices a boy with a guitar in the crowd. During the break, 15-year-old Paul McCartney walks up to the stage and...